
Full credit goes to Clayton Smith from Smith Social for the inspiration for today's main topic.In today's episode: In today's marketing news: A death in the family following the demise of the Holden brand, this week. In the main section and a wake-up call for Marketers and Startups: Unicorns are not what they appear to be.
How to Help The Show Support our show and you'll receive a $20 Amazon Gift Card when you sign up for a paid plan go to Buzzsprout at https://www.buzzsprout.com/?referrer_id=793168 how cool is that? Find Your Audio Spark! Podcast Workshop for Dreamers and Beginners! Tickets now available at https://12hatsmedialab.com.au/events.html use the code word Hatter to get 5% off the price. T &Cs apply only limited to the first 5 people who use the code word. Become a Patreon supporter today! As little as $15 per month gets you exclusive bonus content and access to the Hatter Chatter private group. www.patreon.com/12hatsmedia Still a Social Novice? We highly recommend the following book on Amazon: https://amzn.to/2u2NvwR Equipment Used: I record with and highly recommend the Blue Yeti Snowball Microphone. They are perfect for podcast newbies! Get yours at https://amzn.to/2uCkAzC Recording away from the studio? I use the Rode SmartLav Lapel Microphone https://amzn.to/2Gw6LFn I also highly recommend the Zoom H6 Recorder whenever 2 or more guests drop in https://amzn.to/2t3BnuZ
Music at the end of the news section: "Gothamlicious" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/)
12 Hats Radio
All marketing podcasts are created equal, some are more equal than others. Rather getting technical, jargon-filled and dry. Join us each week as we chat a different marketer, podcaster or startup entrepreneur on their life journey and share light-hearted stories, a few laughs about failures and what wakes them up in the morning.
Why 12 Hats? Well that is the number of roles an entrepreneur plays when running their startup or a marketer plays when dealing with a client.
Meet the Hosts

The Mastermind behind the 12 Hats Movement.
Dave has previously worked on community radio, has completed two Masters degrees in Marketing. He is also passionate about using the power of marketing and communications for social change and chatting to fellow entrepreneurs.
Whilst you are here why not check out his other project The Friendly Futurist, by clicking on the YouTube icon above?