Counterfeiters & Hijackers - How to Protect Your Brand with Superhero Legal (ft. Robert Wright)

Do you own your listing on Amazon? Can you protect it from Amazon Counterfeiters & Hijackers? 🤔

These are some of the questions you might be interested to ask when dealing with the legalities of your Amazon Brand. In this podcast episode, we all talked about it with Robert Wright from SuperHero Legal! 💼 🔥

Visit superherolegal.com for a consultation call with Robert.

---

Timestamps

00:00 - Getting to know Robert

01:43 - What is Marketplace Superheroes?

04:55 - Difference of Counterfeiter & Hijacker

06:19 - How to protect your brand from counterfeiters

08:31 - #1 Importance of strong branding

09:21 - #2 Bundle your products

10:11 - #3 Become brand registered

12:47 - Importance of clearance searches

17:10 - Ways to create brand names

19:36 - Example of an invented term

20:53 - Example of a descriptive trademark

22:21 - Purpose of a trademark

25:57 - Importance of Brand Registry

30:33 - Protecting an unregistered brand from hijackers

35:39 - How to approach Amazon support

41:15 - Amazon's accelerator program for brand registry

48:45 - Superhero Legal

---

Need help scaling your Amazon business?

Book a free call on bit.ly/sellerinteractive