PPC Ads: The Quick & Dirty Secrets ft. Kevin Pakman of AMZ FBA Business Society artwork
Amazon Authority

PPC Ads: The Quick & Dirty Secrets ft. Kevin Pakman of AMZ FBA Business Society

  • S2E45
  • 41:08
  • January 21st 2021

In today’s episode, we get to interview Kevin Pakman, Founder of AMZ FBA Business Society.

He has no corporate or sales background before Amazon but he was able to not just survive but thrive on the e-commerce business.

In this podcast, we talked about the common mistakes of Amazon sellers when it comes to PPC, costing, and also dabbled on the talk of expected trends we are going to experience moving forward in 2021.

Kevin also shared some quick and dirty secrets on overcoming challenges and hurdles while paving your way to becoming a major seller on Amazon Marketplace.


TIMESTAMPS

1:00 - Getting to Know Kevin

3:01 - Advocacies for Amazon Sellers in PPC

8:35 - When Is It Wise to Go Conservative

10:14 - Common Pitfalls that Wastes Money

12:07 - How to Scale your Keywords

14:00 - Common Pitfalls in PPC

15:28 – Common Beginner’s Mistakes in PPC

17:06 - The Future of PPC in 2021

23:33 - New Trends and Expectations in 2021

25:56 – Contrasting Good and Bad “Differentiation”

32:45 - Challenges of becoming a Major Seller

35:09 – Knowing How to Be Comfortable with “Costing”

36:32 - When to Focus on Profitability


Join Kevin's Amazon mentorship program here: https://amzfbabusinesssociety.carrd.co/

If you want to see more of Kevin’s content?

Follow him on Instagram - https://www.instagram.com/kevinpakman/


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If you have any questions for Jayce, feel free to send them to [email protected]

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Amazon Authority

Successful Amazon third-party sellers share their experiences on how to best succeed in the Amazon marketplace. We talk about how to attract and maintain a high volume of genuine Amazon reviews, how to do Amazon keyword research, how to compete in a competitive Amazon category, how to do Amazon PPC ads well, how to deal with a suspended Amazon seller account, and overall, how to compete in the worlds biggest marketplace! Join us and/or ask questions at [email protected].