Arete Coach 1196 Severin Sorensen "The Mindshare Multiplier, Empowering Coaches with AI Sidekicks" artwork
Arete Coach: The Art & Science of Executive Coaching

Arete Coach 1196 Severin Sorensen "The Mindshare Multiplier, Empowering Coaches with AI Sidekicks"

  • S1E1196
  • 30:02
  • October 7th 2024

Welcome to the Arete Coach Podcast, hosted by Severin Sorensen. In this episode, titled, "The Mindshare Multiplier, Empowering Coaches with AI Sidekicks," Severin explores the cutting-edge intersection of AI and executive coaching. As an early adopter and experimenter with over 20 AI models, including OpenAI's ChatGPT, Google Gemini, Anthropic Claude, and Microsoft Copilot, Severin brings a wealth of practical experience to this discussion. His expertise is further highlighted by his authorship of the AI Whisperer book series, demonstrating his commitment to understanding and leveraging AI in professional coaching contexts.

In this insightful episode, Severin shares his journey of integrating AI tools into coaching practices, focusing particularly on Google's Notebook LM. He explores how this powerful tool can serve as a centralized knowledge repository, enhance client understanding, streamline session preparation, and even assist in developing new coaching materials. Severin's approach goes beyond mere technological fascination, emphasizing the responsible and ethical use of AI in coaching, particularly concerning data privacy and security. His exploration of these tools aligns perfectly with the Arete Coach Podcast's mission of examining excellence in the art and science of executive coaching, offering a forward-looking perspective on how AI can augment and elevate coaching practices.

In this episode, Severin Sorensen illuminates the transformative potential of AI in executive coaching. He emphasizes that tools like Google's Notebook LM are not meant to replace human coaches but to enhance their capabilities. By leveraging AI for tasks such as organizing vast amounts of information, identifying patterns in client data, and generating tailored session plans, coaches can focus more on what truly matters: the human connection and insight-driven guidance.

Severin's exploration of AI in coaching goes beyond mere technological fascination. He underscores the critical importance of ethical considerations, particularly in terms of data privacy and security. As coaches integrate these powerful tools into their practices, Severin stresses the need for a balanced approach that maintains the trust and confidentiality that are fundamental to the coaching relationship. This thoughtful integration of AI ensures that technology serves to augment, rather than diminish, the human element of coaching.

Looking to the future, Severin envisions a coaching landscape where AI and human expertise work in symbiosis. He encourages coaches to embrace these innovations thoughtfully, always keeping the best interests of their clients at the forefront. By doing so, coaches can lead the way in shaping a future where AI amplifies their skills, allowing for deeper insights, more personalized coaching experiences, and ultimately, more impactful outcomes for their clients. This forward-thinking approach positions executive coaches to not only adapt to technological advancements but to thrive in an AI-enhanced coaching environment.

The Arete Coach Podcast seeks to explore the art and science of executive coaching. You can find out more about this podcast at aretecoach.io.

This episode was recorded via Zoom on October 5, 2024.

Copyright © 2024 by Arete Coach™ LLC. All rights reserved.

Arete Coach: Exploring the Art and Science of Executive Coaching

“Arete Coach Podcast" Explores the "Art and Science" of Executive Coaching hosted by Severin Sorensen. The “Arete Coach Podcast" is for executive coaches and anyone considering becoming an executive coach. The podcast is especially valuable to executive coaches who are lifetime learners with deep curiosity about the "art and science" of coaching. In this podcast, the ‘art of coaching’ is explored through engaging interviews with leading executive coaches from diverse backgrounds sharing their individual coaching journeys, learnings, methods, best questions, and situational approaches to executive coaching. Beyond best practices, the podcast will regularly mine research on the ‘science of coaching’ and explores ongoing scientific discoveries and studies looking for what works and why, with an aim to improve the core body of knowledge for executive coaches and the industry. Severin Sorensen has provided over 7,500 hours of paid executive coaching sessions and he holds the following coaching certifications: ICF/ACSTH Certified Executive Coach (CEC), Certified Organizational Development Coach (CODC), Certified Life Coach (CLC); and the IAC: Coach Masteries Practioner. Severin Sorensen has an M.Phil in Economics at King's College, Cambridge University, and undergraduate degrees in Economics and Political Science from the University of Utah.

The Arete Coach Podcast is the copyright of Arete Coach LLC.

Severin Sorensen avatar
Severin Sorensen
Host, Arete Coach Podcast

Severin Sorensen is host of the Arete Coach Podcast, where he interviews executive coaches and researchers with the aims to celebrate and explore the art and science of executive coaching today.

Severin is a senior executive coach, serial entrepreneur and lifetime learner with a passionate curiosity about people and businesses. Severin is the CEO of ePraxis LLC, a premier level retained search firm that provides executive headhunting, talent selection, and executive coaching. (www.epraxis.com)

Severin is a certified coach with an IAC Masteries Practitioner designation and 800+ hours of ICF/ACSTH and other advanced training in Executive Coaching, Organizational Development, EOS, Life Coaching, Emotional Intelligence (EQ), and Positive Intelligence (PQ). Severin has over 7,500+ hours of paid executive coaching working with high performing executives, owners, and operators of public and private companies throughout North America.Severin's coaching clients include boards of directors, CEOs, Presidents, GMs, COO, CFO, CTO, VP Engineering, VP Talent, and many other positions.

Severin lives in Park City , Utah and his virtual coach practice includes clients throughout the Americas.

From 2010-2018 Severin was a Vistage Chair where he coached three CEO and Key executive groups. In 2011, Severin received the "Rookie of the Year Chair Award" from Vistage. Since 2013, Severin has added international speaking for Vistage, CEO conferences, executive peer groups, and corporations on the topic of identifying and hiring difference making top talent.

In terms of the types of clients coached, Severin has coached new CEOs (with less than 2 years experience), large company executives (e.g., Managing Director of Rio Tinto), numerous high-growth entrepreneurs operating INC 5000 businesses, multi-generational family owned businesses, and primary-equity business owners who are still actively managing their companies. Severin has experience coaching both private and public company executives and their executive teams.

Severin's own coaching practice is tool based, using diagnostics, surveys, and Socratic questioning to get to root issues. You can learn more about Severin at epraxis.com (insights), LinkedIn, Quora, and Twitter. If you think you might be a good fit for executive coaching with Severin, he is happy to give you a free test drive coaching session to see if this would be good for you and your team. You can book a free test-drive 30 min coaching huddle at: calendly.com/epraxis.