Hello, hello, A:R Nation!
Just another day in Quarantine Life, right?
Anyways, this episode is for my fellow business owners.
You put your heart, soul, energy, money, and life - literally, everything - into your business.
It may not be the prettiest or the best ever, but you put a lot of you into it. This also goes for stuff that you do and give to get more customers into the door.
I know how you feel because I try to do a lot to get traffic - blog posts, free downloads, free consultations.
With all of that content I produce, why does it seem that no one I talk to ever took the time to read or go through that free stuff I put out?
I was reading something recently where I came across the line, "Those who pay, pay attention."
That was an 'aha' moment for me.
My experience with giving away free - whether it's my time, something I produce, whatever - people tend not to appreciate what I put into it.
As business owners plan for reopening when we come out of Quarantine Life, have you given thought to strategies you might implement to get customers in the door?
If discounting your prices or fees is one of them, you may want to think that over a little more.
When you race to the bottom, that's the connecting potential customers make with your business - and that's not what you should want!
So, A:R Nation, I suggest you take the time to evaluate how you can charge for everything!
I'd love to know what you think, and whether you believe that those who pay, pay attention.
To you and your business, whatever it may be! This is the Adulthood:Revisited podcast.
Adulthood: Revisited
I dunno about y'all, but in the last few years I've been trying to figure who I am.
I've asked myself who am I as a person, as a man, as a partner in relationship, who am I in business.
I wonder if who I am is really who I want to be
If not, when did it change, and what can I do to tap into who I really want to be.
If you've asked yourself questions like these, then I invite you to join me on this journey, Adulthood: Revisited.