Be a Niche Celebrity | Unpopular Opinion with Michael Schein
- S2E26
- 30:01
- March 1st 2025
Michael F. Schein’s back with us to discuss niche celebrity, the topic that emerged after our last discussion about his book, The Hype Handbook.
Michael breaks down how the internet has transformed the landscape of fame, making it possible for anyone to become a star in their specific niche. We explore strategies for building your own niche celebrity status, from podcast guesting to writing a compelling book.
Look for more shows in the Unpopular Opinion strand.
Books discussed in this episode:
The Hype Handbook - Michael F. Shine
Dianetics - L. Ron Hubbard
The 7 Habits of Highly Effective People - Stephen R. Covey
Michael's book: The Hype Handbook
Michael's website: michaelfschein.com
Michael’s company: microfamemedia.com
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The Biz Book Broadcast
Liz Scully spent 20 years working on big Hollywood films - she’s won an Emmy and her work is multi-Oscar nominated.
She travelled the world working with massive Visual FX teams + worked far too many weekends so film directors got their perfect shot.
Now, she's a business strategist and a Mastermind coach and she'll help you do equally spectacular things with your business.
Growth is all about having a clear and simple strategy where each daily task moves the whole business along in many areas. She’s here to help you earn more, work less and have much more fun in your business.
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Liz is a fully fledged book nerd + reads a couple of books a day. She’s sifted through them to find the most effective books for you + your biz.
Plus she’s bringing in many of her pals from her days in advertising, commercials, media and speaking - to get you the very best conversation + primo book recommendations.
She's Irish, nomadic and as confused as everyone else why she has an English accent.