
The "Easy" Way to Land Clients Is Costing You (Summer of Clients Series)
- 34:07
- July 22nd 2026
Be honest with me for a sec: Have you ever said any of the following before reaching out to a client?
"No one wants my pitches."
"This is hard—and I'm just going to get a no."
"This person doesn't even know me. This is basically spam."
"There's an easier way. I'll just use those job bidding sites."
As a business owner, I can tell you that all of this negative self talk is not only dangerous, it's just not true.
When you send an email packed with value (CCA students, you know what I'm talking about), business owners are grateful.
They may not reach back out, but I can tell you they save your emails (I've got a few I've saved for upcoming projects!).
So, if you've ever said any of these, you need to listen to this episode now.
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