Build It All with Joey Isaksen of Lounge Logikk
- S8E86
- 47:43
- December 21st 2022
This episode is brought to you by Shaper Tools -Try the Shaper Origin risk-free in your shop for 30 days. Just visit Shapertools.com/FurnitureBrand to learn more
Joey likes to tell a story, of a time a client asked for a quote on some custom pieces. When he gave the quote, they said “Really? That much for just some plywood and paint?” He responded with, “If all you wanted was plywood and paint, I could provide the project for much less, but if you wanted me to design it, draw it, spec materials, create a cut list, buy the materials, transport the materials, cut, assemble, and finish the materials, the quote would included all of that”.
He stands by the idea that “Customers aren’t just paying for a product, they are paying for a service”. And this idea, of knowing his worth, and the worth of his company is what has kept his 4 person shop in business since 2016.
Follow along as we talk about, bad bosses, small space solutions, not giving out your cell phone number, and much more.
Building a Furniture Brand with Ethan Abramson
Every Wednesday, Host Ethan Abramson talks to your favorite furniture makers and woodworking professionals to give you a look at - the business behind the furniture business.
Learn about how these entrepreneurs went from just keeping the lights on to succeeding in the industry. Go inside their companies, inside their pricing, and get inside their heads as they teach you about what they have done both wrong and right along their journey to get to where they are today.
To learn more about the show visit - buildingafurniturebrand.com