Taking It Personal with Pete Dettorre of Dettorre Furniture artwork
Building a Furniture Brand with Ethan Abramson

Taking It Personal with Pete Dettorre of Dettorre Furniture

  • S6E66
  • 51:26
  • July 6th 2022

This episode is brought to you by Shaper Tools -Try the Shaper Origin risk-free in your shop for 30 days. Just visit Shapertools.com/FurnitureBrand to learn more


Pete is not new to the world of furniture. He has been selling his pieces since 2007. But even though he has a long history of being in the furniture business, it is the personal side of the business that means the most to him.


Over the years Pete has grown his building skills, alongside his person to person skills, to help him stand out from the crowd.


Follow along as we talk about knowing your audience, the difference in pricing for different markets, balancing business and personal time, and much more.

Building a Furniture Brand with Ethan Abramson

Every Wednesday, Host Ethan Abramson talks to your favorite furniture makers and woodworking professionals to give you a look at - the business behind the furniture business. 

Learn about how these entrepreneurs went from just keeping the lights on to succeeding in the industry. Go inside their companies, inside their pricing, and get inside their heads as they teach you about what they have done both wrong and right along their journey to get to where they are today. 

To learn more about the show visit - buildingafurniturebrand.com