163. The Human Touch: Kenny Gravillis on Biggie, the Oscars & Outsmarting AI artwork
The Creative Boom Podcast

163. The Human Touch: Kenny Gravillis on Biggie, the Oscars & Outsmarting AI

  • S9E163
  • 59:22
  • June 30th 2025

He branded the Oscars. Designed the iconic Ready to Die album cover. Created film campaigns for Inglourious Basterds, West Side Story, Dune and more. In this episode, our founding editor Katy Cowan chats with creative director Kenny Gravillis, the East London-born designer who's helped shape the visual language of contemporary film.

The founder of Gravillis Inc., Kenny shares how he went from designing panty shield ads to working at Def Jam by age 21, and later building a studio in LA that now works with the biggest names in Hollywood. He reflects on meeting Spielberg, working with Spike Lee, and why staying humble (and kind) has been his secret weapon.

They also talk about the challenges of breaking into a closed industry, navigating the shift from music to film, and why AI won’t replace the nuance of human-made art anytime soon.

Oh, and the time Christoph Waltz thought he'd been cut from Inglourious Basterds because Kenny didn't give him a poster.

This season is proudly sponsored by the School of Communication Arts.

The Creative Boom Podcast

Join host Katy Cowan on The Creative Boom Podcast, where candid chats with fellow creatives offer fresh perspectives, expert advice, and a shared understanding of the challenges we all face. Whether seeking inspiration or practical tips, this show brings warmth, insight, and connection to your creative journey. Come for the stories, stay for the friendly vibes, and leave feeling empowered to shape a fulfilling, sustainable career.

Meet the Host

Katy Cowan avatar
Katy Cowan
Founding Editor

Katy is the founding editor of Creative Boom, an online magazine, podcast, and community that celebrates and supports creatives worldwide.

With over 25 years of experience in media, PR, and marketing communications, she began her career in broadcast journalism in 2000 before transitioning into public relations. In 2007, she co-founded Boomerang, a digital communications consultancy based in Manchester, working with clients such as the BBC, TATA Group, and Manchester City Football Club.

In 2009, Katy launched Creative Boom to support struggling creatives. It has since grown into a leading platform that reaches over one million creative professionals each month. The platform has partnered with brands like Google, Microsoft, Adobe, Canon, and Wix to deliver impactful campaigns tailored to the creative community.

Today, Katy focuses entirely on Creative Boom, dedicated to empowering and uplifting artists and designers worldwide. Her passion for supporting creatives is at the heart of everything she does.