
The #1 Mistake Dentists Make When Choosing a Marketing Agency—and How to Avoid It
- 11:24
- July 24th 2025
Still paying an agency for SEO, a few Google Ads, and a blog post or two?
It’s time to rethink your strategy.
In this bold episode of the No BS Dental Growth Podcast, Chris Pistorius calls out outdated “service-based marketing” models and explains why they’re failing dental practices across the country.
Instead of a scattershot menu of marketing tasks, forward-thinking practices are switching to system-based marketing—an integrated, results-focused approach that delivers predictable growth.
If your practice is stuck spinning its wheels, this episode is the wake-up call you didn’t know you needed.
🔑 What You’ll Learn:
Why service-based marketing = wasted time and money
The difference between tasks vs systems
How system-based agencies generate consistent, scalable results
Why your agency should be accountable for outcomes—not just deliverables
What a real dental marketing system looks like from start to finish
How systems improve over time using built-in data and feedback loops
The ONE question to ask any agency before you sign
🛠️ Inside the KickStart System:
Ads that drive high-converting traffic to tailored landing pages
Call tracking + AI analysis to catch missed opportunities
Automated follow-up for leads that don’t convert on the first try
_________________________________________________________________________
Join Our Facebook Group!
https://www.facebook.com/groups/nobsdentalgrowth
Check us out!
https://kickstartdental.com/get-in-touch/?fbclid=PAZXh0bgNhZW0CMTEAAadBaXqGRn2pL1lLZlORvJyMCqcpZPDBkPapPARgiTk_H4dSiFVgcsfCzHhCwA_aem__gIocs6J1CA3rTqChPMw_A
Follow us for daily tips, tricks and growth hacks for YOUR practice!
https://www.instagram.com/kickstartdental/
https://www.linkedin.com/company/kicsktart-dental-marketing _________________________________________________________________________
Want to work with KickStart Dental to GROW your dental practice?
Contact: [email protected]
Episode ideas? Guest Inquiries?
Contact: [email protected] _________________________________________________________________________
Real-time attribution through Ignite CRM
Monthly optimization based on real data—not gut feelings
📈 The Bottom Line:
If your agency is selling services instead of systems, you’re not growing—you’re guessing. System-based marketing works smarter, improves faster, and drives real patient growth. This episode shows you how to make the switch.
🗣️ Want to Talk Strategy?
If you're tired of throwing money at marketing that doesn't work, let's chat. Visit kickstartdental.com to schedule a free strategy session today.
💬 Liked this episode?
Tag a fellow dentist who’s stuck in the old marketing model.
Subscribe, rate, and leave a review on your favorite podcast platform!
The No BS Dental Growth Podcast
It’s easy to waste a lot of money trying to figure out the best way to market your dental or orthodontic practice.
Join dental & orthodontic marketing expert, and author of the book "The Ultimate Guide To Internet Marketing For Dentists", Chris Pistorius each week as he interviews leaders in the dental & orthodontic industry. Chris will unpack what are the best ways to market dental and orthodontic practices in 2021.
Each episode contains powerful information to help you grow your practice, drive traffic to your site, and increase new patient flow and overall net revenue.
Feel free to visit our website for more information about our dental marketing agency.

Chris Pistorius is the author of "The Ultimate Guide To Internet Marketing For Dentists", and the Founder of KickStart Dental Marketing.
Chris' dental marketing company has been consistently listed as one of the top dental marketing companies in the country by UpCity.
Chris has over 15 years of experience in local marketing for dental practices and has worked with hundreds of dentists in almost every facet of marketing, consulting, and coaching.
Prior to starting his own agency in 2009, Chris worked in online marketing with companies like AOL/Time Warner & MapQuest.
Chris holds several online marketing certifications and was trained by Google on how dentists & other businesses can get the most out of their marketing efforts.
Chris also travels to many cities around the country doing marketing seminars for dentists, as well as hosting a weekly dental marketing podcast.
Chris resides in the Denver, CO area with his wife Michele and two kids Kaitlyn & Brody.