Strategies for Success: Building Your Online Presence in Dentistry
- S3E1
- 21:52
- July 19th 2024
In the No BS Dental Marketing Podcast, host Chris Pistorius talks about the critical role online reviews have in the success of dental practices. He addresses common worries about negative reviews, points out how positive reviews can serve as a strong marketing tool, and shares tips for getting more reviews regularly. Chris highlights how reviews can improve your local search rankings and help bring in new patients. He offers advice on how to handle negative feedback well and how to share positive reviews on your social media and website. He also talks about different tools and software that can help manage your online reviews efficiently. Moreover, Chris stresses the need to follow legal and ethical rules when asking for and sharing reviews. Looking ahead, he sees video testimonials becoming more influential and shares insights on how to use reviews to improve how patients see your practice and encourage its growth.
00:00 Introduction to the Importance of Online Reviews
00:24 Welcome to the Dental Marketing Podcast
00:56 The Power of Online Reviews for Dental Practices
01:56 Leveraging Local SEO with Reviews
04:57 Understanding the Psychology Behind Reviews
07:02 Strategies for Increasing Review Volume
11:48 Focusing Reviews on Key Platforms
12:52 Handling Negative Reviews Professionally
17:02 Leveraging Positive Reviews for Marketing
19:22 Utilizing Software and Tools for Reviews
21:14 Legal and Ethical Considerations in Review Management
22:11 Future Trends in Online Reviews
25:41 Conclusion and Call to Action
Dentist & Orthodontist Marketing Podcast
It’s easy to waste a lot of money trying to figure out the best way to market your dental or orthodontic practice.
Join dental & orthodontic marketing expert, and author of the book "The Ultimate Guide To Internet Marketing For Dentists", Chris Pistorius each week as he interviews leaders in the dental & orthodontic industry. Chris will unpack what are the best ways to market dental and orthodontic practices in 2021.
Each episode contains powerful information to help you grow your practice, drive traffic to your site, and increase new patient flow and overall net revenue.
Feel free to visit our website for more information about our dental marketing agency.
Chris Pistorius is the author of "The Ultimate Guide To Internet Marketing For Dentists", and the Founder of KickStart Dental Marketing.
Chris' dental marketing company has been consistently listed as one of the top dental marketing companies in the country by UpCity.
Chris has over 15 years of experience in local marketing for dental practices and has worked with hundreds of dentists in almost every facet of marketing, consulting, and coaching.
Prior to starting his own agency in 2009, Chris worked in online marketing with companies like AOL/Time Warner & MapQuest.
Chris holds several online marketing certifications and was trained by Google on how dentists & other businesses can get the most out of their marketing efforts.
Chris also travels to many cities around the country doing marketing seminars for dentists, as well as hosting a weekly dental marketing podcast.
Chris resides in the Denver, CO area with his wife Michele and two kids Kaitlyn & Brody.