Lauren Cain- How to Successful Open a Brick & Mortar Store While Owning Your Niche
- S1E27
- 22:22
- July 12th 2018
Welcome to episode 27th of Dreams Inspire Reality Podcast!
In today's episode, I'm pleased to have Lauren Cain, who is a Mom, Wife and an entrepreneur. She Co-founded the 9-month old Crunchy Boutique (natural parenting shop) with her mom Keema and brother Brandon. It was during her preggy period when Lauren saw the needs of the community and so inspired and motivated to open a natural parenting shop not just for herself but for the community as well. Her dream turned into reality when her mother pushes her to pursue it by giving her the full support.
To Lauren, social media is the best way to drive sales. It is about letting the people know what products you have and knowing exactly who your audience is. Lauren shares with us some challenges that they faced as a small independent store; how she was able to use 'social media' to drive traffic to their shop and how it helps them decide what products to sell. She also gives advice to anyone who wants to open a brick and mortar store, "don't be afraid... get out there and try it."
Find out more, how she chose the location of the store, their product offerings that you can't find in other stores and what makes them unique from competitors!
Connect with Lauren
Dreams Inspire Reality Podcast
Dreams Inspire Reality Podcast is a podcast for creatives looking to turn their dreams into reality with practical strategic steps from everyday people and entrepreneurs who are living their best lives possible.
Success is not a one size fit all and I wanted to highlight people like you, who are simply just living their best life and being the best version of themselves and more importantly defining their own success. I started this podcast for those who are still finding their way in this ever-learning maze called life.
This podcast will provide the necessary steps to execute your ideas, highlight mistakes to avoid, and more than anything provide inspiration from the real-life experiences of other creatives. We can learn from the stories of our fellow creatives/business owners and this podcast will help us and all of our listeners take practical steps to accomplish our goals, thus turning our Dreams into Reality!
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