Telling and Preserving Ghost Stories with W.J. Gilbert

W.J. Gilbert is a writer, storyteller, and creator of the YouTube channel Eerie Edinburgh. Based in Edinburgh, he’s the author of the best-selling Hidden Haunts: Scotland, Hidden Haunts: England, and Ghostly Tales of the NC500 — a haunted journey through Scotland’s most legendary road trip route. His next book, Hidden Haunts: Ireland, is currently in development. His writing explores the eerie overlap between folklore, history, and the paranormal — with a particular focus on the overlooked, unreported, and half-forgotten stories that linger just beneath the surface.

We chat about the importance of keeping humans at the centre of ghost stories, the link between ghost stories and local history, just why everyone loves a White Lady ghost, and how to preserve stories of ghost encounters for posterity.

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