![Claire Kerr on Social Media and Donor Retention artwork](https://images.pod.co/_COMA0ba8NFw6SZou4OxIlQyQWVlZMZscd52P5nTN6k/resize:fill:600:600/plain/artwork/f48e3dfb-3844-429f-864a-f8a2965c8df4/fundraising-superheroes.jpg)
Learn about social media and donor retention in today's episode with Nonprofit Social Media Expert Claire Kerr!
Social media is more than a lead generator. It's about building a community of long-term supporters. Focusing on that relationship will create a group of people who are willing to donate and advocate for your work.
Claire is a Director at Care2 and a professor at George-Brown and shares how to use social media to increase retention and keep donors happy. She also shares some of the common misconceptions nonprofits have about social media and how to avoid them in your strategy.
Read the Full Transcript
https://www.trustdriven.com/blogs/claire-kerr-on-donor-retention-and-social-media
Learn More about Driven
Next After
Care2
Fundraising Superheroes
Driven’s Fundraising Superheroes podcast celebrating the nonprofit industry and all the people who are working to make the world a better place. We talk with the industry’s top leaders, consultants, founders and more to discuss the top industry trends and lessons learned throughout their careers.
Access more nonprofit resources and sign up for our mailing list at trustdriven.com.