Farrah Rooney Shares How to Re-Engage Lapsed Donors  artwork
Fundraising Superheroes

Farrah Rooney Shares How to Re-Engage Lapsed Donors

  • S1E90
  • 23:46
  • June 8th 2022

A lapsed donor is not a lost donor! Having a strategy that connects with your inactive donors through thoughtful communication and detailed segments can be the key to winning back a cold donor. 


Driven’s Director of Partnerships, Farrah Rooney, has worked with nonprofits for over 15 years as a consultant, strategist and events manager. She works closely with our clients to improve their fundraising experience with our donor management software Farrah to help them gain and retain donors. Farrah shares strategies your organization can use to win back lapsed donors. 


Learn More About Driven 

https://www.trustdriven.com/


Connect With Farrah

https://www.linkedin.com/in/farrahrooney/

Fundraising Superheroes


Driven’s Fundraising Superheroes podcast celebrating the nonprofit industry and all the people who are working to make the world a better place. We talk with the industry’s top leaders, consultants, founders and more to discuss the top industry trends and lessons learned throughout their careers.

Access more nonprofit resources and sign up for our mailing list at trustdriven.com.