Establishing a Role After Acquisition (w/ Mike Orr)
- S1E33
- 1:00:05
- April 25th 2024
Mike Orr, co-founder and CEO of Grapevine6, discusses the journey from inception to acquisition by Seismic, emphasizing personal branding and AI in content marketing. The interview covers challenges in enterprise software adoption, the value of customer success, and the power of exemplars in driving behavior change. Orr shares his philosophy on social selling, stressing authenticity, and advises founders on persistence, resilience, and seeking diverse feedback.
The Low Production High Value Show
Andrew Jenkins is the founder of Volterra, a social media and social selling agency. When he’s not running Volterra or teaching social media strategy at the University of Toronto, he talks to fellow entrepreneurs and the professionals who support them along their journey. You’ll learn how entrepreneurs make decisions based on gut feelings, analytics or both, and what they’ve learned along the way. You’ll gain insight from candid conversations with leaders in their field regarding their approach to deal with unforeseen challenges, strategic planning or just winging it, and how to drive business growth.