Mastering LinkedIn for B2B Growth (w/Michelle J. Raymond)
- S2E25
- 1:21:12
- August 4th 2026
In this in-depth interview, Michelle J. Raymond and Andrew Jenkins explore the evolving landscape of LinkedIn marketing, emphasizing the importance of authentic engagement, strategic content, and understanding buyer journeys. They discuss how to leverage LinkedIn analytics, avoid common pitfalls, and build trust to grow your business effectively.
The Low Production High Value Show
Andrew Jenkins is the founder of Volterra, a social media and social selling agency. When he’s not running Volterra or teaching social media strategy at the University of Toronto, he talks to fellow entrepreneurs and the professionals who support them along their journey. You’ll learn how entrepreneurs make decisions based on gut feelings, analytics or both, and what they’ve learned along the way. You’ll gain insight from candid conversations with leaders in their field regarding their approach to deal with unforeseen challenges, strategic planning or just winging it, and how to drive business growth.