The Future of PR in an AI World (w/Patrick McCaully) artwork
The Low Production High Value Show

The Future of PR in an AI World (w/Patrick McCaully)

  • S2E24
  • 38:15
  • July 17th 2026

The LPHV Show's first guest, Patrick McCaully, returns to share insights on how AI is transforming PR and media strategies, emphasizing the importance of earned media, creative pitching, and leveraging proprietary data for maximum discoverability in an AI-driven world.

The Low Production High Value Show

Andrew Jenkins is the founder of Volterra, a social media and social selling agency. When he’s not running Volterra or teaching social media strategy at the University of Toronto, he talks to fellow entrepreneurs and the professionals who support them along their journey. You’ll learn how entrepreneurs make decisions based on gut feelings, analytics or both, and what they’ve learned along the way. You’ll gain insight from candid conversations with leaders in their field regarding their approach to deal with unforeseen challenges, strategic planning or just winging it, and how to drive business growth.