In this episode of Growers Gonna Grow, Rayne Gibson sits down with Darren Gruner, founder of Turf's Up Radio, to talk about why the green industry needed its own media platform and how industry communication is evolving.
Darren shares the story behind building a 24/7 radio network dedicated entirely to landscaping, lawn care, nurseries, and green industry businesses. The conversation explores how platforms like Turf’s Up Radio help contractors, growers, and business owners connect, learn, and share real-world experiences in an industry that has historically lacked centralized communication.
Rayne and Darren also discuss the role media plays in shaping the future of the industry, how knowledge-sharing impacts business growth, and why creating spaces for honest conversations matters more than ever.
If you’ve ever wondered how the green industry is evolving beyond the jobsite, this episode offers a behind-the-scenes look at one of the platforms helping drive those conversations.
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GROWERS GONNA GROW
Growers Gonna Grow is a business-focused conversation about the plant supply side of the green industry.
Hosted by Rayne Gibson, the show bridges the gap between nurseries and landscape contractors by unpacking the planning, timing, systems, and operational realities behind how plants move from field to jobsite.
This is not a plant care show. It is about the business side of plants. Why do availability issues happen? Why does timing matter? Where do install projects go sideways? And what does smarter plant planning looks like in practice?
With decades of experience on the nursery side of production, sales, wholesale sourcing, and operations, Rayne brings an insider’s perspective to conversations that help the industry operate more efficiently and profitably.
If you want a clearer understanding of how plant supply really works, this is the show.