Why Growth Hacking is BS & What Should You Do Instead artwork
Growth Marketing Stories

Why Growth Hacking is BS & What Should You Do Instead

  • E11
  • 42:25
  • September 19th 2020

In this episode, Alice (CMO at Cognism) & I discussed:

  • Why Growth Hacking is BS?
  • What is good growth marketing?
  • What is pain-point SEO?
  • How I think about pain-point SEO?
  • What are some low effort and high impact tactics that marketers aren't doing right now?
  • What metrics we should follow as a growth marketer?

Connect with Alice De Courcy on LinkedIn

Growth Marketing Stories

Growth Hacking is BS. There’s no quick way of making tons of money in the short term. Instead, we should focus on growth stories and growth flywheels. I believe you have to wait it out and do consistently smaller experiments, and initiatives to grow business as a growth marketer. This show is for growth marketers.

This is a show about growth marketing stories, where we explore how growth marketers and their case studies explore deeply what’s really moving their business needle and to get inspired.

Every week we’ll focus on one inspiring story that will tickle your creative neurons to find inspiration for your own work. 

This is Growth Marketing Stories.