How Message-Market Fit Lifted 300% Conversion Rate for Heights
- E74
- 23:08
- August 27th 2022
In this episode, Daphne broke down her process how she increased her company's conversion rate.
Below are some timestamps:
00:59 - A bit about Daphne's growth background
03:22 - The heights story of increasing 300% conversion rate
12:03 - How they drilled down 16 to 3 key value props
13:38 - How churned customers helped
15:35 - How founders were a key persona and why they should not have ignored it.
19:22 - 3 key mental models from this story
Leave your feedback here: https://galas.fm/episode/1c037a73-33ac-59e1-a6e1-232baa825a21
Show notes
- Daphne's LI profile
- 300% increase article
- My LI and Twitter if you wanna connect.
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