Lessons Learned from a Failed LinkedIn Promotion Campaign
- E25
- 24:56
- January 31st 2021
LinkedIn Ads & InMail are known for targeting a specific audience. Although, the LinkedIn Ads CPC is higher than other social media.
In this episode, we’ll learn from Aleksandra’s story about how & why she failed running a virtual summit paid campaign on LinkedIn. And, how she quickly adapted to drive growth.
Show Notes:
- 0:53 - Aleksandra Panyukhina background in event marketing
- 1:54 - The story about how she failed at LinkedIn Ads & Inmail
- 5:23 - Lessons from the campaign failure
- 12:31 - What works on LinkedIn right now?
- 14:59 - When should you start thinking about Event Marketing?
- 19:33 - Why Event Marketing works for SEMrush?
- 21:43 - What works with Event Marketing?
Connect with My Guest
Check full post here: https://aazarshad.com/podcasts/linkedin-ads-and-inmails-event-marketing-lessons/
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