#22 How to acquire executive clients and grow by 20% per month artwork
Growth Show

#22 How to acquire executive clients and grow by 20% per month

  • S2E23
  • 35:49
  • April 20th 2020

In this episode of the Growth Show we have the pleasure to talk with Alice Default, who is CEO & Co-Founder of Double – a modern executive assistant service.

We are talking with Alice about:

  • How she experienced the acquisition of Sunrise Calendar by Microsoft
  • How to win users by offering a free tool close to your product (with an example from her time at Front App)
  • How her journey with her startup Double started and what its USP is
  • How Double wins Executives as clients and how she got her first clients
  • Why it might be a great idea to grow slowly to validate and develop a product further
  • How Alice saves time on a daily basis 
  • and much more

More about Alice Default:

Alice Default has spent over 6 years building productivity tools to help people work better at companies including Microsoft, Sunrise, and Front. 

Since 2018, she and her team have been laser-focused on helping CEOs and their teams get more done with Double, a modern executive assistant service that sources experienced US-based assistants and empowers them with great tech. Doubles are incredibly talented at handling your calendar, inbox, travel, admin, and anything else on your to-do list and the company is already helping hundreds of executives nationwide. 

Alice is Forbes 30 Under 30 and has just completed a $6 million raise for Double led by angel investing powerhouse Index Ventures.

Growth Show

The Growth Show is a business podcast all about growth.

The hosts Sebastian Kunz and Serhat Kaya are exploring the topic from different perspectives with different guest speakers. Especially from the personal as well as business perspective of their speakers. The speakers are mostly successful entrepreneurs with an amazing track record, growth hackers, practitioners of interesting marketing tactics and growth hacks, coaches and other amazing and interesting people with different backgrounds and experience.

How it began: Like all great stories Sebastian and Serhat were sitting in a bar and talked about different stuff. Until they realized, that they both are interested in hosting a podcast. So they teamed up and tried to figure out what topic would be interesting. Somehow it ended up in the topic growth. All in all the idea of this podcast is to figure out how a podcast works and how podcasts can be grown.

Official LinkedIn Group for discussions about the topic Growth: https://www.linkedin.com/groups/8795377/

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