#26 How to retain 250.000 active users artwork
Growth Show

#26 How to retain 250.000 active users

  • S2E27
  • 31:49
  • June 16th 2020

In this episode of the Growth Show we have the pleasure to talk with Lina Wüller, Co-Founder of Ovy - a female health company.

We are talking with Lina about:

  • the beginning of her journey
  • how she and her sister developed and tested the healthcare product
  • how they marketed Ovy and skyrocketed user growth
  • their strategies to retain users
  • and much more

More about Lina Wüller:

Lina founded the Female Health Company Ovy with her sister Eva back in 2016. Their mission is to help women live healthyly and without hormones. Together with their team, they develop medical apps and products e.g. a Bluetooth hardware for women who want to get pregnant or on the contrary prevent a pregnancy. From very early on they could win investors to support their vision. Ovy products are available online and in different stores. Lina founded her first marketing firm at the age of 25. 

Growth Show

The Growth Show is a business podcast all about growth.

The hosts Sebastian Kunz and Serhat Kaya are exploring the topic from different perspectives with different guest speakers. Especially from the personal as well as business perspective of their speakers. The speakers are mostly successful entrepreneurs with an amazing track record, growth hackers, practitioners of interesting marketing tactics and growth hacks, coaches and other amazing and interesting people with different backgrounds and experience.

How it began: Like all great stories Sebastian and Serhat were sitting in a bar and talked about different stuff. Until they realized, that they both are interested in hosting a podcast. So they teamed up and tried to figure out what topic would be interesting. Somehow it ended up in the topic growth. All in all the idea of this podcast is to figure out how a podcast works and how podcasts can be grown.

Official LinkedIn Group for discussions about the topic Growth: https://www.linkedin.com/groups/8795377/

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