Rebroadcast | EP#65 Leandro Perez from Salesforce: Leandro Perez from Salesforce: Marketing Leadership Post-COVID artwork
APAC's B2B Growth Podcast

Rebroadcast | EP#65 Leandro Perez from Salesforce: Leandro Perez from Salesforce: Marketing Leadership Post-COVID

  • E97
  • 42:46
  • December 30th 2021

In this episode, host Shahin Hoda chats with Leandro Perez, Vice President, Asia Pacific Marketing at Salesforce, about how he manages his team and executive stakeholders in the post-COVID world. 

Leandro stresses the importance of empathising with employees’ situations while working on a project. He also shares his approach to boosting employee morale and ensuring proper upskilling of his team.

Furthermore, he talks about how he aligns his KPIs with that of the business when it comes to marketing and the internal communication structures that he has established for providing visibility on all marketing efforts to stakeholders outside of the marketing teams.

Leandro leads marketing across the Asia-Pacific region for Salesforce. Previously at Salesforce, he led the global corporate messaging team, responsible for crafting and disseminating the Salesforce corporate narrative to 50,000 employees and millions of customers globally each year.

Read the show notes: https://xgrowth.com.au/blogs/marketing-leadership-postcovid/

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APAC's B2B Growth Podcast

On APAC's B2B Growth Podcast, we unpack trends, bust myths, and deliver insights you can put to work today to drive growth in APAC.

Hosted by Shahin Hoda & Vinnie Romano

Produced by Shahin Hoda & Alexander Hipwell from xGrowth

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