Michele Clarke: How to Run a Compelling ABM Campaign artwork
APAC's B2B Growth Podcast

Michele Clarke: How to Run a Compelling ABM Campaign

  • E93
  • 19:32
  • December 15th 2021

Host Shahin Hoda chats with Michele Clarke, Head of APAC Marketing at Secure Code Warrior to tap into her wealth of knowledge on Account-Based Marketing.

Michele discusses how to run ABM pilot campaigns and her advice for other marketers thinking of embarking on an ABM journey.

Michele has over 15 years of experience in B2B demand generation within the IT & Cybersecurity sector across APAC. She is passionate about driving growth in organisations large and small.

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APAC's B2B Growth Podcast

On APAC's B2B Growth Podcast, we unpack trends, bust myths, and deliver insights you can put to work today to drive growth in APAC.

Hosted by Shahin Hoda & Vinnie Romano

Produced by Shahin Hoda & Alexander Hipwell from xGrowth

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