How to Lead Your Marketing Team Through Change artwork
Growth Colony: Australia's B2B Growth Podcast

How to Lead Your Marketing Team Through Change

  • E203
  • 31:02
  • April 17th 2024

When your company makes some changes, abrupt or even planned, it can feel like it may stunt any progress or growth on your team or projects.

This is where William Hasko comes in, Director, Small Business Marketing, APJ of Dell Technologies. He chats with Shahin on how to be a good leader during times of change.

What to expect in the episode...

  • How to adjust marketing strategies during change
  • What projects you should be prioritising
  • Managing your team during change
  • How to be innovative with the budget you've got

William Hasko has been working in B2B advertising and marketing for over a decade with a proven passion for creativity and effectiveness. After experience locally with global clients and agencies (American Express, Ogilvy, Dentsu Creative), William now directs small business marketing for Dell Technologies across the Asia Pacific and Japan regions covering all channels and experiences.

William is a proud supporter of the Dell Women’s Entrepreneur Network and numerous mentoring initiatives.

In his spare time, William enjoys playing golf and spending time with his wife and three children.

Resources mentioned in this episode:


🎯 Get your copy of the report here:

Hosted & Produced by Shahin Hoda, Allysa Maywald & Alexander Hipwell, from xGrowth.

We would love to get your questions, ideas and feedback about Growth Colony, email [email protected]

And for all our other socials visit:

Growth Colony: Australia's B2B Growth Podcast

We chat with B2B founders, CMOs, marketing & sales leaders about their successes, failures, what is working for them today in the B2B marketing world and everything in between.

In each episode we dive deep into B2B topics including account-based marketing (ABM), demand generation, lead nurturing, sales and marketing alignment, automation, content marketing, marketing leadership and many more!

Hosted by Shahin Hoda

Produced by Shahin Hoda, Alexander Hipwell & Allysa Maywald from xGrowth.