Sam Weavers: From Kitchen Bench to National Brand: Sam’s Popcorn Success Story artwork
Happy Business Radio

Sam Weavers: From Kitchen Bench to National Brand: Sam’s Popcorn Success Story

  • S5E18
  • 47:01
  • December 8th 2025

In this episode, Peter Salerno welcomes Sam Weavers, founder of Sam’s Popcorn, whose business journey began long before most people even consider entrepreneurship.

Starting with birthday money and homemade recipes, Sam built his brand organically — funding growth himself and learning through trial, error, and persistence.

Sam discusses the realities of scaling production, investing in machinery, navigating legal and food safety requirements, and securing major supply agreements — including placement at Adelaide Airport. His story highlights the importance of timing, courage, and backing yourself even when others have doubts.

Beyond business growth, Sam also shares his commitment to community impact through fundraising for the Childhood Cancer Association, raising over $30,000 through his “Kids for Kids” initiative.

This episode is an inspiring reminder that success and generosity can — and should — go hand in hand.

Host: Peter Salerno

Mobile: ‭0408 811 567‬

Email: [email protected]

Guests: Sam Weavers

Sam Weavers is the founder of Sam’s Popcorn, an Australian-owned popcorn brand supplying retailers across South Australia. Starting his business at just nine years old, Sam has grown his company through reinvestment, innovation, and a strong commitment to quality. Alongside business success, Sam is a passionate public speaker and fundraiser, supporting the Childhood Cancer Association through his “Kids for Kids” initiative.

Email: [email protected]

Wedsite: https://www.samspopcorn.com/

Producer: Ron Fiedler, Podcast City

Happy Business Radio

🎉 Happy Business Radio

Happy Business Radio explores the real-life stories and strategies that lead to happier staff, loyal clients, and a business that everyone wants to be involved with.

Ready to reignite your love for your business? Tune in anytime as host Peter Salerno takes you on an energetic, feel-good journey into the heart of what it really means to thrive in business — not just financially, but emotionally, mentally, and spiritually.

💡 This is not your typical business podcast.

If you're a small to medium business owner, entrepreneur, or professional searching for more meaning, balance, and happiness in your work, you’re in the right place. Each episode features heartfelt, uplifting conversations with real-world business owners, creative thinkers, and purpose-driven leaders who are building success with happiness at the centre.

🙌 Hosted by the inspiring Peter Salerno — a respected business consultant, community leader, and radio veteran who blends his Italian roots and Aussie spirit to deliver wisdom with warmth. Peter has helped countless people turn challenges into triumphs through coaching, mentoring, and simply listening.

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