Escaping the Redesign Trap: Rethinking How Nonprofits Manage Their Websites
- S4E18
- 12:53
- May 2nd 2025
Many nonprofit websites quietly fall out of step with the missions they were built to support. The result? A frustrating cycle of expensive redesigns that never quite fix the real problem.
In this solo episode, Spencer breaks down why most nonprofits are caught in the “redesign trap,” how to reframe your website as a living program (not a one-time project), and why consistent stewardship, not another overhaul, is the key to long-term digital alignment.
Whether you're a nonprofit leader or comms professional tired of watching your site fall behind, this episode offers a new mindset and a smarter path forward.
Resources
Contact Spencer
- Email: [email protected]
- Contact form on Brooks Digital Website: https://brooks.digital/contact/
Health Nonprofit Digital Marketing
Are you a nonprofit marketing and communications leader responsible for reaching and engaging people with health issues? Join host Spencer Brooks of Brooks Digital in a series of in-depth conversations with nonprofit marketing leaders and experts who discuss the unique challenges of marketing in the health issue space.