Selling with a Noble Purpose - Jim Ward of BrainSell

Jim Ward, the CEO of BrainSell, grew his company's revenue from $4 million in 2014 to $7 million in 2017, a 75% increase, and to around $8.5 million in 2018.  

BrainSell is a provider of business strategy, best-of-class software and implementation services.  

In this interview with Eversprint's Malcolm Lui, Jim shares how he and his team accelerated their high value sales by:  

• Providing clients with the leading edge technology that they use themselves.  
• Investing significantly in an integrated marketing program across multiple channels.   
• Selling with a noble purpose to become their client's trusted consultant.  
• Compensating all their employees on metrics that drive growth, with no upside cap.