Crystal Williams: Crystal Clear Growth: Rebranding, ROI, and the Mindset to Make It Happen
- S2E64
- 1:07:10
- April 18th 2025
🎧 Crystal Clear Growth: Rebranding, ROI, and the Mindset to Make It Happen
This week on the Home Service Hustle Podcast, host Jonathan Bannister sits down with the one and only Crystal Williams — founder of Lemon Seed Marketing and a powerhouse behind some of the strongest home service brands in the country.
Crystal gets real about what it takes to grow your business through marketing that actually moves the needle:
💥 Why rebranding isn’t a risk — it’s a strategy
📈 How to track your marketing ROI like a pro
🧠 The mindset shift that separates thriving companies from dying ones
📬 And why direct mail, social media, and digital campaigns all still have a seat at the table
🔥 "When you sit down at the game of marketing, you never get to get back up."
This is the kind of mindset that builds legacy brands — not just leads.
🎯 If you're ready to fall back in love with your business and level up your brand… this one’s for YOU.
📲 Get to know Crystal better here:
crystal_Williams | Twitter, Instagram, Facebook | Linktree
The Home Service Hustle
Join Home Service Hustle's talented (and remarkably handsome) host, Jonathan Bannister as he hosts fantastic and masterful guests bringing the heat when it comes to business, strategy, mindset and mastership in the Home Service Space.
Meet the Host Jonathan Bannister
Jonathan Bannister, CEO of Cornerstone Marketing Solutions and host of the Home Service Hustle, is here to inspire you to become a better leader in your business. On this podcast, you will learn tips, tricks, and tools that will help you achieve personal growth and business success.