In Conversation with Virginia Muzquiz, The Referral Diva®
- S1E93
- 55:33
- May 23rd 2022
We’ll talk with Virginia Muzquiz (The Referral Diva) about becoming a master connector and how to build your business with referrals. Virginia Muzquiz is the founder of Master Connectors, Inc and the creator of the Referrals On Demand® program which teaches solo entrepreneurs how to turn their network into a referral-generating machine.
With more than two decades of experience creating business by referral, Virginia teaches entrepreneurs and small business owners the art and science of filling their sales funnels with high quality business referrals. Tune in to learn how you can start building your business with referrals.
Virginia answers these questions and more:
Why don’t more businesses have a referral program?
What kind of results can a well-curated, well-leveraged network produce?
Do you have to be an extrovert to be an effective networker?
What are some of the biggest mistakes people make when they network?
How can a person build trust and authority to become referral-worthy?
Why is Business Network International (BNI) so effective for building referrals and how does someone get started with BNI?
Why is it important to ‘niche down’ to build an effective referral system?
What is Referral Alchemy® and how do we create it?
Marketing Guides for Small Businesses
We dive into one topic per episode so you really get the nuts and bolts of the idea and understand what it takes to add it to your company's marketing system or leave it out as it may not apply to your business. Either way, you'll be better informed about the topic and understand what will really work for your company, and what shiny, new marketing concepts to leave alone.
Who are we? Your hosts are a team of established and active marketing agency owners covering one key marketing topic each episode. Topics include Marketing Strategy, Digital Marketing, Websites, Content Marketing, Reputation Management, Social Media, Email Marketing, Search Engine Optimization, Sales Funnels, Paid Lead Generation, Marketing Analytics and Return on Investment.
Our Guides are:
- Ken Tucker and Paul Berthel of Changescape Web: https://changescapeweb.com/
- Ian Cantle of Outsourced Marketing Inc. : https://www.outsourcedmarketing.ca/ and Dental Marketing Heroes: https://dentalmarketingheroes.com/