We talk about the world of mobile optimization and what it means for your website, your rankings, and your business, including:
- What does it mean to have a mobile optimized website?
- What is Mobile SEO and why is it important?
- What is Google’s Mobile First Index?
- Google recently announced an upcoming change to their algorithm in the area of page experience called web vital metrics. What is this change and how does it affect small businesses?
- How should we go about optimizing for mobile?
- What are some tools and/or resources that can help with mobile optimizations
- Should we still care at all about desktop optimization and why?
Marketing Guides for Small Businesses
We dive into one topic per episode so you really get the nuts and bolts of the idea and understand what it takes to add it to your company's marketing system or leave it out as it may not apply to your business. Either way, you'll be better informed about the topic and understand what will really work for your company, and what shiny, new marketing concepts to leave alone.
Who are we? Your hosts are a team of established and active marketing agency owners covering one key marketing topic each episode. Topics include Marketing Strategy, Digital Marketing, Websites, Content Marketing, Reputation Management, Social Media, Email Marketing, Search Engine Optimization, Sales Funnels, Paid Lead Generation, Marketing Analytics and Return on Investment.
Our Guides are:
- Ken Tucker and Paul Berthel of Changescape Web: https://changescapeweb.com/
- Ian Cantle of Outsourced Marketing Inc. : https://www.outsourcedmarketing.ca/ and Dental Marketing Heroes: https://dentalmarketingheroes.com/
- Jeff Stec of Tylerica Marketing Systems: https://tylericasystems.com/