On the latest episode of the #MeetCoolPeople Podcast, I was joined by Jessica Gruber, the creative strategist and founder of Buzzworks Creations, an international website design agency. Jessica shared her journey of transitioning from print and creative art direction to the digital side of things, and how she found her passion for helping business owners translate their strategies into user-friendly website experiences. She also discussed her approach to building a strong team and the importance of finding the right people to work with.
**Key Takeaways:**
- The importance of a unique value proposition (UVP): Jessica emphasized the significance of having a clear and compelling UVP prominently featured on a website to quickly convey what the business does, who they serve, and how they solve problems.
- Enhancing the call-to-action (CTA): Jessica highlighted the need for an attention-grabbing CTA button, such as "Contact Us" or "Schedule an Appointment," placed distinctly on the website to encourage user engagement.
- Building a strong team: Jessica shared her experience of starting a business as a solo entrepreneur and gradually building a team, emphasizing the value of delegating tasks to focus on core strengths and grow the business effectively.
Jessica's discussion shed light on the fundamental aspects of website design and strategic business growth, providing valuable insights for entrepreneurs and business owners looking to enhance their digital presence.
Connect with Jessica Gruber: https://buzzwks.com
#MeetCoolPeople
We have this amazing technology that keeps us closer than we've ever been yet we're less connected than ever and have become slaves to our technology.
The same technology that was meant to be a tool to help us make life easier and be closer.
The #MeetCoolPeople Movement is to change that.
It's a reminder to put the phone down and pay attention to the people you're with right now.
It's a reminder that social media is there to connect and add value to the people of the world. Use it to Promote what you love, not bash what you don't.
It's a reminder to use that technology to reach out to someone that you can help and be there for them. Find out what they need right now and use your vast network to help make their day better.
It’s a reminder to thank someone for helping you out.
It’s a reminder to introduce someone you meet to someone you know can help them.
And it's a reminder that we can grow to amazing successes but not alone. It requires the help of others.
So surround yourself with people that make you better and make it your mission to #MeetCoolPeople!
Thank you again for helping spread the word and have an amazing day!