MCP039: Elevating Podcasting Through Storytelling, Planning, and Relationship Building w/ Justin Peters
- E40
- 38:24
- August 14th 2024
Welcome to another episode of the #MeetCoolPeople Podcast! Today, I had the privilege of having an great conversation with Justin Peters. Justin is a podcast manager, host, and co-founder of Simple Pod Studios. He’s a Rockstar with a ton of experience in crafting meaningful podcast content and has a thoughtful approach to podcasting as a medium for both personal and professional growth.
Justin and I covered a lot of facets of podcasting, from content creation to audience engagement, and what it takes to run a successful show. We also discussed the broader implications of podcasting for business and personal branding. His journey, which began during a sabbatical in December 2019, has transformed into a career, thanks in part to his brother's encouragement and partnership in Simple Pod Studios.
Here are the key takeaways from our conversation:
- **Prioritize Fun and Quality Content:** Justin emphasizes that podcasting should be enjoyable while focusing on delivering excellent content tailored to the ideal listener.
- **Non-Monetary ROI:** Beyond financial gain, Justin values podcasting for personal branding, relationship building, and enhancing communication skills.
- **Start Simple:** Justin advises to begin with audio-only podcasting to keep initial costs low and recommends using a good quality, yet affordable, microphone like the Samsung Q2U USB bundle.
- **Planning and Storyboarding:** The structure of an episode is crucial. Spend time on preproduction to ensure a smooth recording process and effective storytelling.
- **Experimentation and Sustainability:** When deciding between solo episodes and guest interviews, consider your goals and sustainability. Experiment to find what works best for you.
For those who want to get in touch with Justin, you can find him on:
Website: [Simple Pod Studios](https://www.simplepodstudios.com)
LinkedIn: [Justin Peters](https://www.linkedin.com/in/justinleepeters/)
Podcast: [The Struggle is Real](https://youtu.be/mLO79osJLyA?si=m4PBzfky0qNwJ_Dk)
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#MeetCoolPeople
We have this amazing technology that keeps us closer than we've ever been yet we're less connected than ever and have become slaves to our technology.
The same technology that was meant to be a tool to help us make life easier and be closer.
The #MeetCoolPeople Movement is to change that.
It's a reminder to put the phone down and pay attention to the people you're with right now.
It's a reminder that social media is there to connect and add value to the people of the world. Use it to Promote what you love, not bash what you don't.
It's a reminder to use that technology to reach out to someone that you can help and be there for them. Find out what they need right now and use your vast network to help make their day better.
It’s a reminder to thank someone for helping you out.
It’s a reminder to introduce someone you meet to someone you know can help them.
And it's a reminder that we can grow to amazing successes but not alone. It requires the help of others.
So surround yourself with people that make you better and make it your mission to #MeetCoolPeople!
Thank you again for helping spread the word and have an amazing day!