Welcome back to the #MeetCoolPeople Podcast! Today we had a fun conversation with Melissa Watson, Just one of the coolest people I know! A while back she spoke at an event I attended and I loved her strategic follow-up methods and how she fosters client relationships. I knew right then that I wanted to get her on the show to share her thoughts and ideas around networking, relationship-building, and authentic engagement.
Melissa has a rich and diverse background, ranging from over 16 years in education to her recent role as a business development and project manager. Despite being relatively new to sales, Melissa has already mastered crucial techniques that many take years to learn. Our discussion flowed from the importance of long-term client strategies to leveraging personal interactions for business growth.
Here are the key takeaways from our conversation:
- The Power of Patience in Client Engagement: Melissa and I both highlighted the importance of maintaining long-term relationships without the pressure of immediate business returns. It's about consistency and genuine connection.
- Focused Personalization: Small personalized gestures like remembering clients' children's names can significantly build rapport and trust over time. This kind of attention to detail sets you apart in a crowded market.
- Balancing Structure and Flexibility: Melissa stressed the need to adapt sales techniques to one's personality rather than rigidly following scripts. This flexibility leads to more authentic and effective client interactions.
- Learning from Feedback: Whether it’s positive or negative, client feedback is invaluable. We discussed how seeking out this feedback can lead to substantial improvements and better understanding of client needs.
- Using Digital Tools Effectively: From digital business cards to Zoom calls, we explored how utilizing modern tools can enhance client interactions and maintain relationships despite geographical limitations.
Be sure to connect with Melissa on LinkedIn at https://www.linkedin.com/in/melissawatson24/.
(Don’t forget to let her know you heard her on the #MeetCoolPeople Podcast!)
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If you're curious about how I can help you turn casual connections into loyal clients, check out the free training at https://convertmoreclientsnow.com/.
#MeetCoolPeople
We have this amazing technology that keeps us closer than we've ever been yet we're less connected than ever and have become slaves to our technology.
The same technology that was meant to be a tool to help us make life easier and be closer.
The #MeetCoolPeople Movement is to change that.
It's a reminder to put the phone down and pay attention to the people you're with right now.
It's a reminder that social media is there to connect and add value to the people of the world. Use it to Promote what you love, not bash what you don't.
It's a reminder to use that technology to reach out to someone that you can help and be there for them. Find out what they need right now and use your vast network to help make their day better.
It’s a reminder to thank someone for helping you out.
It’s a reminder to introduce someone you meet to someone you know can help them.
And it's a reminder that we can grow to amazing successes but not alone. It requires the help of others.
So surround yourself with people that make you better and make it your mission to #MeetCoolPeople!
Thank you again for helping spread the word and have an amazing day!