5 Must-Have Marketing Skills (Plus Shortcuts to DIY Them) | Ep. #9

E9
25:04
May 27th 2020

In episode #9, we talk about the role of marketing in your business, the skills you need when you’re wearing your marketing hat, and how to DIY these skills when you don’t have them.

TIME-STAMPED SHOW NOTES:

[01:22] Do small business owners need marketing skills?

[04:13] What’s the role of marketing in small business?

[05:44] What does marketing encompass?

[07:56] #1 Copywriting skills

[09:28] How to DIY your copywriting skills

[11:02] #2 Planning skills

[12:17] Tips for improving your planning skills

[13:30 #3 Visual design skills

[14:24] How to DIY your visuals

[16:06] #4 Technical skills

[16:42] Tech tools to fudge your marketing skills

[18:53] #5 Listening skills

[19:53] How to be a good listener

[22:16] DIY marketing and your mindset

[24:49] Bloopers

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The Messy Desk Podcast

Productivity Coach Theresa Cifali and Marketing Consultant Meghan Monaghan host this bi-weekly podcast for small business owners who want to achieve more through mini coaching sessions and honest conversations about business, productivity, mindset, and marketing.

Tackle the things holding you back and identify what to do next so that you are more confident, make better decisions, and make progress in your business.

New episodes launch every other Wednesday.