Quick & Easy Content That Builds Relationships and Brands (with Aaron Witnish)
- E227
- 34:47
- June 17th 2024
Isn't it fascinating how the digital landscape continually reshapes our approach to business growth?
In modern marketing, old strategies are constantly refurbished, and brand-new tactics are rolled off the assembly line every day.
One methodology that has taken center stage is content marketing, particularly the use of video content to establish credibility and authenticity. This approach not only enhances your brand's voice but directly influences how effectively you can attract and engage your target audience.
Our fast changing digital environment demands adaptation and a precise understanding of how to foster relationships with potential clients through social platforms. The importance of creating content which not only appeals to but resonates with, your demographic cannot be understated, especially when these efforts translate into business leads and heightened brand awareness.
In this episode I'm thrilled to discuss these impactful strategies with Aaron Witnish, Founder of contentonly.au which specialises in an extraction system that creates 30 Days Of Content In 90 minutes a month.
Aaron is an authority in the art of leveraging content to sculpt an authoritative online presence. His insights into the necessity of a primary platform for community building, the effectiveness of video over other content forms, and strategic engagement through comments and conversations provide a treasure trove of actionable advice.
Links Mentioned:
More Perfect Marketing
For many businesses, marketing is a necessary evil... where money seems to fly out the window, with little to show for it. It seems like things are getting more complicated all the time, with way too many ways to advertise and promote your business.
It doesn't have to be this way!
David Baer and his guests share insights into what's important, what's not, and the core principles behind smart marketing that small business owners and entrepreneurs must have in place... no matter what marketing tactics they are using.
Each episode contains powerful information to help you grow your business, drive targeted traffic and attention your way, and grow your bottom line through "more perfect" marketing.
David Baer is a veteran direct response marketer who started his career selling classical music subscriptions online at the dawn of email marketing. Since then, his copy and strategic guidance have earned his employers and clients millions in sales. Through his consulting firm, Baer On Marketing, David has served clients in industries ranging from the Arts to Wine to Professional Services and Wellness. David is also a Creative Partner with The Prepared Group and co-author of "Systematic Advisor Marketing: How Financial Advisors Can Systematically Attract, Convert, & Retain More Clients."