🚀 PR Futurist #95 🌍 Global CommTech Report 2024 us out 🤯 AI to organise your best messy ideas
- S2E9
- 09:05
- October 20th 2024
AI generated audio overview of the latest edition of PR Futurist.
Our Global CommTech Report is out. The TL;DR is eight in 10 think AI skills are critical, but six in 10 are doing nothing about it. Go figure. If you'd prefer to be in the four in 10 who do get it then book a call to chat about how you can incorporate AI in to your 2025 budget.
This week's CommTech tool pick is rather special. What I love about it is it is a genuine AI assistant. It doesn't try to do the job (badly) for you, but makes what you're doing faster and better. Read right to the end to find out more about why Cove is the AI tool that could really help you.
Another important report that has just landed is the seventh annual State of AI Report from Air Street Capital. We've read it so you don't have to. Key issues for you to consider are public perception of AI, generative AI misuse, data collection practices, and AI legislation and regulaton.
PR Futurist
The PR Futurist podcast is a bite-sized podcast (just five to 10 minutes) taking a quick look at the future of public relations, corporate communications and public affairs. Some episodes are presented live by internationally recognised PR futurist Stuart Bruce, a thinker and doer in modernised PR and communication who provides expert counsel and training to clients all over the world. Other episodes are created using AI including Google NotebookLM, PDF2Audio, Wondercraft and LOVA AI
Meet the Hosts
I am a chartered public relations practitioner who is internationally recognised as a PR Futurist - a thinker and doer in modernised PR and communications. I am an experienced non-executive director and looking for new NED roles.
Please ask me about how I can provide you with consultancy or training on measurement and evaluation; PR strategy; the selection and implementation of PR technology (PRtech); crisis communications; and digital and social media for corporate communications and public affairs.
Based in Leeds in the UK I have worked in 30+ countries to provide public relations consultancy and training to more than 400 companies in more than 50 countries in Europe, Middle East, Africa, USA and Asia Pacific. I regularly give keynote speeches at conferences all around the world. I have been delivering remote online speaking and training since 2011.
My client experience includes Rolls-Royce, Google, the Ukrainian Prime Minister's Office. Zurich, Siemens, Skanska, Bank of England, Specsavers, Tourism Ireland, European Commission, European Parliament, Weber Shandwick, Leo Burnett, Finsbury and many more.
I am one of just seven fellows in the world of the International Association for the Measurement and Evaluation of Communications (AMEC). I am a fellow of the Chartered Institute of Public Relations and served as a non-executive director (NED) of the CIPR from 2016-19. I am a member of the PRCA Council.
I am a visiting lecturer at Rotterdam School of Management and Leeds Beckett University teaching international post-graduate students. I was listed in the PRWeek Power Book 2007-2011 of the UK’s top 1% of most influential PR people. I am a former moderator of the Davos World Communication Forum.
I am one of the world’s first PR bloggers and started my top-ranked stuartbruce.biz blog in 2003. I was co-founder and CEO of one of the UK’s first online PR consultancies, growing it in less than two years into a PRWeek Top 150 Consultancy, working for clients such as Sony Mobile, HSBC, PayPal, Discovery Channel and Unilever.
I am regularly interviewed and appear on TV on Al Jazeera, BBC and France 24 and in print in Influence, PRWeek, PRovoke, Communicate, The Independent and The Guardian. I also judge international industry awards such as SABRE, AMEC and CIPR.
I am available for consultancy, training, media interviews and keynote conference speaking anywhere in the world. I am looking for new NED roles.