10+ ways to use personal branding for business owners and executives to drive growth artwork
Predictable B2B Success

10+ ways to use personal branding for business owners and executives to drive growth

  • E195
  • 58:50
  • October 27th 2021

Ian Moyse is the Chief Revenue Officer, OneUp Sales, is also an industry cloud social influencer and is widely published on matters of Cloud and Sales Leadership.

Ian moved from a sales role to a management role at age 23, developing over the years into a Sales Leader, in the Cloud Industry.

He is experienced in cloud & software sales/marketing - Successfully scaling sales, creating and managing high-performing sales teams & opening new markets. He has experience of a wide range of sales disciplines - building direct, indirect & inside sales teams across UK, EMEA & USA, As well as 10+ years experience in leading direct selling teams

In this episode, Ian shares how he has found success as a sales leader by building his personal brand. He shares ways to use personal branding for business owners and executives to drive growth. Insights he shares include:

  • What is personal branding for business owners and executives
  • Personal branding for business owners and executives vs business branding
  • The role and place of a personal branding audit
  • Establishing your personal brand strategy
  • Personal branding for business owners and executives - The elements required
  • Do you need a brand identity
  • Challenges/mistakes in building out personal branding for business owners and executives
  • The role of being the guide in your personal brand
  • and much much more ...


Predictable B2B Success

The Predictable B2B Success podcast is about creating predictable growth in a business. This is a podcast for founders, business owners, and marketing and sales executives.

In each podcast episode, we unpack an aspect of creating business growth predictably. We look at how we can expand our influence and strategies to boost sales through the creation of remarkable experiences, empathetic content, and conversations.

Each episode features an interview with a founder, sales or marketing executive, or thought leader in the B2B space. We might be bringing on well-known authors or hosts of popular podcasts but most importantly you’ll hear from those who have hands-on experience in creating predictable B2B success. Through each episode, we’ll be helping you explore the best ways to create predictable purpose-driven growth of a business and sustainable revenue growth.

If you have any suggestions for future episodes or feedback on the podcast, get in touch via Twitter at @vpkoshy or through the website at https://www.sproutworth.com