
10+ ways to use personal branding for business owners and executives to drive growth
- E195
- 58:50
- October 27th 2021
Ian Moyse is the Chief Revenue Officer, OneUp Sales, is also an industry cloud social influencer and is widely published on matters of Cloud and Sales Leadership.
Ian moved from a sales role to a management role at age 23, developing over the years into a Sales Leader, in the Cloud Industry.
He is experienced in cloud & software sales/marketing - Successfully scaling sales, creating and managing high-performing sales teams & opening new markets. He has experience of a wide range of sales disciplines - building direct, indirect & inside sales teams across UK, EMEA & USA, As well as 10+ years experience in leading direct selling teams
In this episode, Ian shares how he has found success as a sales leader by building his personal brand. He shares ways to use personal branding for business owners and executives to drive growth. Insights he shares include:
- What is personal branding for business owners and executives
- Personal branding for business owners and executives vs business branding
- The role and place of a personal branding audit
- Establishing your personal brand strategy
- Personal branding for business owners and executives - The elements required
- Do you need a brand identity
- Challenges/mistakes in building out personal branding for business owners and executives
- The role of being the guide in your personal brand
- and much much more ...
Predictable B2B Success
If you lead a bootstrapped or funded B2B tech company and need revenue to be predictable, not just possible, this podcast was built for you.
Predictable B2B Success is the only show built exclusively for CEOs at seed-to-Series C tech companies who are ready to replace random acts of growth with a scalable, repeatable revenue system from first dollar to $50M+ ARR and beyond.
Each week, host Vinay Koshy sits down with elite revenue operators, GTM leaders, and founders who have solved the hardest problem in funded B2B tech: turning chaotic, unpredictable growth into something structural, a system that holds under investor pressure, market shifts, and scale.
What you will walk away with every episode:
- Operating frameworks for building predictable revenue pipelines
- Real playbooks from founders who have scaled B2B companies from seed to Series C and beyond
- GTM, RevOps, demand generation, and category design insights built for C-suite decisions, not marketing teams
- Strategies that compound across your organisation, not one-off tactics that fade
Why 500+ episodes and a 5.0-star rating?
This is not a show about inspiration. It is a show about operating clarity. Every guest is chosen because they have built systems in sales, content, community, product, or customer success that made revenue predictable. After 500+ episodes, the patterns are unmistakable. This archive is your competitive advantage.
Trusted by founders and CEOs at bootstrapped and funded B2B tech companies across SaaS, cleantech, AI, and enterprise software.
Rated 5.0 stars on Apple Podcasts. Ranked top 5 B2B podcast by Feedspot (2026). 500+ episodes since 2020.
Subscribe now and get a new episode every week, turning your revenue from a moving target into a scalable system.
Show notes, frameworks, and transcripts: sproutworth.com Subscribe to The Inclined, the weekly newsletter for funded B2B tech CEOs: sproutworth.com/newsletter Connect with Vinay Koshy on LinkedIn: linkedin.com/in/vinaykoshy