Business resilience: What is it and how to build it to drive growth artwork
Predictable B2B Success

Business resilience: What is it and how to build it to drive growth

  • E209
  • 50:51
  • December 15th 2021

Jesse Kauffman is the Vice President and Lead Consultant of Everyday Business Resilience Group, LLC. He has a successful 17-year career across a broad range of industries, bringing the expertise and skill needed to assist businesses. His experience includes:

  • Developing highly effective global corporate business continuity processes and crisis management training for executive leadership teams and large-scale nutrition and pharmaceutical manufacturing facilities with Mead Johnson Nutrition and AstraZeneca.
  • Large-scale global project management for new product innovations, on schedule and on budget, for Mead Johnson Nutrition.
  • $35 million capital process ownership and leading-edge innovative systems management development for Mead Johnson's North American manufacturing supply chain network.

In this episode, Jesse shares his experiences to provide insights into business resilience and how to build it to grow and scale businesses. Insights he shares include:

  • What is business resilience and why is it important
  • Why do companies struggle to think about resilience beyond physical infrastructure
  • Is business resilience just a cost or can it help scale businesses
  • The change that Jesse has encountered with business resilience since he began his journey
  • The key drivers that motivate people to plan and evaluate their business resilience
  • The dimensions of business resilience we need to consider
  • Key elements to focus on to build and maintain resiliency in your business
  • How best to measure and manage resilience
  • How culture and leadership drive the resilience of an organization
  • The systems approach and adaptability to building resilience
  • Why worst-case scenario planning is unhelpful to building resilience
  • How best to be resilient despite the increasing interdependence we have on other businesses and their systems
  • Business resilience successes and failures we can learn from
  • and much much more ...

Predictable B2B Success

The Predictable B2B Success podcast is about creating predictable growth in a business. This is a podcast for founders, business owners, and marketing and sales executives.

In each podcast episode, we unpack an aspect of creating business growth predictably. We look at how we can expand our influence and strategies to boost sales through the creation of remarkable experiences, empathetic content, and conversations.

Each episode features an interview with a founder, sales or marketing executive, or thought leader in the B2B space. We might be bringing on well-known authors or hosts of popular podcasts but most importantly you’ll hear from those who have hands-on experience in creating predictable B2B success. Through each episode, we’ll be helping you explore the best ways to create predictable purpose-driven growth of a business and sustainable revenue growth.

If you have any suggestions for future episodes or feedback on the podcast, get in touch via Twitter at @vpkoshy or through the website at https://www.sproutworth.com