Custom software development process: how to fuel success and growth artwork
Predictable B2B Success

Custom software development process: how to fuel success and growth

  • E284
  • 52:35
  • September 7th 2022

Ian Robinson is the CEO and founder of Enliven a company that helps professional service firms build a culture of expertise through custom operational and project management software.

Ian's experience as a developer, in enterprise consulting, digital marketing, and SaaS product teams, has led to a unique conversational approach to fostering productivity

The company works with businesses to create custom software to give employees better days and professional services firms a path to long-term success.

In this episode, he shares how we can build out a custom software development process that fuels success and growth. Insights he shares include:

  • What is a custom software development
  • Why invest in a custom software development process and what does it look like
  • How to best approach custom software development
  • How to address the issue of the number of software tools available that we may already be using
  • Risk mitigation in custom development
  • How to reduce complexity in building out a solution
  • A framework that drives the critical part of the custom software development process
  • How to address ongoing development and maintenance in the custom software development process
  • How best to deal with data and legacy systems and processes
  • How to best communicate within an organization and manage the change process
  • and much much more ...

Predictable B2B Success

The Predictable B2B Success podcast is about creating predictable growth in a business. This is a podcast for founders, business owners, and marketing and sales executives.

In each podcast episode, we unpack an aspect of creating business growth predictably. We look at how we can expand our influence and strategies to boost sales through the creation of remarkable experiences, empathetic content, and conversations.

Each episode features an interview with a founder, sales or marketing executive, or thought leader in the B2B space. We might be bringing on well-known authors or hosts of popular podcasts but most importantly you’ll hear from those who have hands-on experience in creating predictable B2B success. Through each episode, we’ll be helping you explore the best ways to create predictable purpose-driven growth of a business and sustainable revenue growth.

If you have any suggestions for future episodes or feedback on the podcast, get in touch via Twitter at @vpkoshy or through the website at https://www.sproutworth.com