
Customer acquisition models and $25,000-a-day ad scaling secrets that drive growth
- E300
- 39:35
- November 2nd 2022
Luke Charlton (AKA: The Aussie Hermit) has been featured in “6-Figure Coach” magazine, spent in excess of $16 million on advertising, banked $50M+ in sales for his clients, and has been hired by top ad agencies to write copy for experts such as... Bob Proctor, Mike Dillard, Neil Patel, Grace Lever, Ryan Moran, and many more.
He is also a client attraction specialist, business coach, expert marketer, and email sales authority.
Now he spends his days as a hermit living somewhere near Byron Bay, Australia, teaching coaches how to get a lot of clients by sending just one 15-minute email per day,
In this episode, he shares how we can use Customer acquisition models and $ 25,000-a-day ad scaling secrets that drive growth. Insights he shares include:
- Why we don't need a sales or marketing funnel as part of our customer acquisition models when starting out
- What business stage do we need to start looking at funnels
- Why Luke prefers email for customer acquisition
- Is advertising an appropriate customer acquisition model for any company in the B2B space
- How to get quality leads onto your list
- How Luke gets high-paying clients by sending just 1 email per day
- How to ensure that your list is engaged and responsive
- What the entertainment approach to your customer acquisition models could look like
- and much much more ...
Predictable B2B Success
The Predictable B2B Success podcast is about creating predictable growth in a business. This is a podcast for founders, business owners, and marketing and sales executives.
In each podcast episode, we unpack an aspect of creating business growth predictably. We look at how we can expand our influence and strategies to boost sales through the creation of remarkable experiences, empathetic content, and conversations.
Each episode features an interview with a founder, sales or marketing executive, or thought leader in the B2B space. We might be bringing on well-known authors or hosts of popular podcasts but most importantly you’ll hear from those who have hands-on experience in creating predictable B2B success. Through each episode, we’ll be helping you explore the best ways to create predictable purpose-driven growth of a business and sustainable revenue growth.
If you have any suggestions for future episodes or feedback on the podcast, get in touch via Twitter at @vpkoshy or through the website at https://www.sproutworth.com