Data protection principles: 7 principles that are critical to driving growth artwork
Predictable B2B Success

Data protection principles: 7 principles that are critical to driving growth

  • E273
  • 42:18
  • July 30th 2022

Punit is the founder and owner of Ek Advisory BV. He is a Member of the Training Advisory Board at IAPP and Advisory Member at Plumcloud Labs Inc.

In his roles, Punit provides strategic coaching and advice to privacy experts, business owners, and upcoming privacy professionals. Punit is a Fellow in Privacy (FIP), Certified Information Privacy Manager (CIPM), Certified Information Privacy Professional Europe (CIPP-E), and Certified Outsourcing Professional (COP).

He is known for providing advice that is simple, pragmatic, and business-aligned.

He is also the author of books like “Be Ready for GDPR”, “Be an effective DPO” and “Intro to GDPR” that are available on Amazon. The book “Be Ready for GDPR” is listed as #1 in Best GDPR Books by Book Authority. He is an active speaker at international events and delivers guest lectures at Solvay Brussels School of Economics and Management. 

For a large European bank, he served as a Privacy and Protection Officer to drive GDPR compliance by advising privacy professionals across 30-plus countries. As part of this, he published privacy guidance on several key topics and coached/trained many people.

Punit has 20 years of experience across three continents. He has led projects and programs of varying complexity in business and technology throughout multiple industries. He has proven expertise in areas of data protection, privacy, sourcing, and vendor management. This allows him to quickly grasp the needs of privacy professionals, business owners, and upcoming privacy experts.

In this episode, he shares how we can better get a handle on key data protection principles and the 7 principles that are critical to driving growth. Insights he shares include:

  • What are the data protection principles
  • Why are the data protection principles important
  • Balancing compliance and culture around data protection principles
  • How to look at data protection principles in a way that drives growth as opposed to achieving the bare minimum
  • The need to embed data protection principles within your data management program
  • How do ensure your staff can respond effectively to data breaches
  • The need for a privacy vision for your company
  • The need for someone with a helicopter view to steer a strategic privacy initiative
  • The need to have someone to help you manage vendors /contract risk
  • and much much more ...




Predictable B2B Success

If you lead a bootstrapped or funded B2B tech company and need revenue to be predictable, not just possible, this podcast was built for you.

Predictable B2B Success is the only show built exclusively for CEOs at seed-to-Series C tech companies who are ready to replace random acts of growth with a scalable, repeatable revenue system from first dollar to $50M+ ARR and beyond.

Each week, host Vinay Koshy sits down with elite revenue operators, GTM leaders, and founders who have solved the hardest problem in funded B2B tech: turning chaotic, unpredictable growth into something structural, a system that holds under investor pressure, market shifts, and scale.

What you will walk away with every episode:

  • Operating frameworks for building predictable revenue pipelines
  • Real playbooks from founders who have scaled B2B companies from seed to Series C and beyond
  • GTM, RevOps, demand generation, and category design insights built for C-suite decisions, not marketing teams
  • Strategies that compound across your organisation, not one-off tactics that fade

Why 500+ episodes and a 5.0-star rating?

This is not a show about inspiration. It is a show about operating clarity. Every guest is chosen because they have built systems in sales, content, community, product, or customer success that made revenue predictable. After 500+ episodes, the patterns are unmistakable. This archive is your competitive advantage.

Trusted by founders and CEOs at bootstrapped and funded B2B tech companies across SaaS, cleantech, AI, and enterprise software.

Rated 5.0 stars on Apple Podcasts. Ranked top 5 B2B podcast by Feedspot (2026). 500+ episodes since 2020.

Subscribe now and get a new episode every week, turning your revenue from a moving target into a scalable system.

Show notes, frameworks, and transcripts: sproutworth.com Subscribe to The Inclined, the weekly newsletter for funded B2B tech CEOs: sproutworth.com/newsletter Connect with Vinay Koshy on LinkedIn: linkedin.com/in/vinaykoshy