How to balance ai automation and the human element to drive growth artwork
Predictable B2B Success

How to balance ai automation and the human element to drive growth

  • E412
  • 49:38
  • January 10th 2024

In this episode of Predictable B2B Success, we dive into the ever-evolving landscape of AI and its impact on businesses with the insightful Garik Tate, CEO of Valhalla. Join host Vinay Koshy as he unpacks the arms race between intelligent systems and AI development, exploring its significance for entrepreneurs and organizations. 

Discover how AI automation can revolutionize recruitment, providing breakthrough profit and preparing for high-valued acquisitions. Step into the world of agile methodology in marketing and learn how to harness AI's potential to enhance creativity and messaging. Gain unique perspectives on identifying constraints within a business and leveraging AI for personalization in marketing. Delve into topics ranging from societal defense mechanisms against mass outreach strategies to the critical role of joint assets and consistent understanding within organizations. 

As we journey through the intersection of AI and business success, prepare to be inspired by Garik Tate's invaluable insights and practical strategies for leveraging AI to achieve predictable B2B success.

Some areas we explore in this episode include: 

  • The concept of an arms race between intelligent systems and its application in AI development
  • Challenges and implications of AI detection in text and video-based content
  • Value creation and the ongoing dynamics in AI detection and creation
  • The use of AI in agile methodology in marketing
  • Leveraging AI to increase business throughput and quality
  • Garik Tate's company, Valhalla Team, and its use of AI automation in recruitment
  • Approaching AI and data problems from an inputs and outputs perspective
  • Challenges businesses may face with automating customization and societal defense mechanisms
  • The impact of percentages on driving business performance
  • Incorporating agile, domain-driven design, and AI into software development and marketing processes
  • And much, much more ...


Predictable B2B Success

The Predictable B2B Success podcast is about creating predictable growth in a business. This is a podcast for founders, business owners, and marketing and sales executives.

In each podcast episode, we unpack an aspect of creating business growth predictably. We look at how we can expand our influence and strategies to boost sales through the creation of remarkable experiences, empathetic content, and conversations.

Each episode features an interview with a founder, sales or marketing executive, or thought leader in the B2B space. We might be bringing on well-known authors or hosts of popular podcasts but most importantly you’ll hear from those who have hands-on experience in creating predictable B2B success. Through each episode, we’ll be helping you explore the best ways to create predictable purpose-driven growth of a business and sustainable revenue growth.

If you have any suggestions for future episodes or feedback on the podcast, get in touch via Twitter at @vpkoshy or through the website at https://www.sproutworth.com