How to build a powerful company culture deck that drives growth predictably artwork
Predictable B2B Success

How to build a powerful company culture deck that drives growth predictably

  • E158
  • 52:43
  • June 19th 2021

How to build a powerful company culture deck that drives growth predictably

Jeff Wald is a serial entrepreneur, board member, best-selling author, keynote speaker, and investor. Jeff’s most recent company, Work Market, is an enterprise software platform that enables companies to manage freelancers was acquired by ADP in 2018.

In this episode, Jeff shares his experiences and insights on how to build a powerful company culture deck that drives growth predictably. Insights he shares include:

  • Can you deliberately shape culture in an organization
  • What is a culture deck or culture document
  • Why does a company need to have a culture deck or culture document
  • Who needs to be involved in the creation of a culture document that is owned by the entire organization
  • What to include in your company culture deck
  • How to create a culture deck
  • How should it impact hiring at the executive level
  • and much much more ...

Discover more - https://www.sproutworth.com/how-to-build-a-powerful-company-culture-deck/

Predictable B2B Success

If you lead a bootstrapped or funded B2B tech company and need revenue to be predictable, not just possible, this podcast was built for you.

Predictable B2B Success is the only show built exclusively for CEOs at seed-to-Series C tech companies who are ready to replace random acts of growth with a scalable, repeatable revenue system from first dollar to $50M+ ARR and beyond.

Each week, host Vinay Koshy sits down with elite revenue operators, GTM leaders, and founders who have solved the hardest problem in funded B2B tech: turning chaotic, unpredictable growth into something structural, a system that holds under investor pressure, market shifts, and scale.

What you will walk away with every episode:

  • Operating frameworks for building predictable revenue pipelines
  • Real playbooks from founders who have scaled B2B companies from seed to Series C and beyond
  • GTM, RevOps, demand generation, and category design insights built for C-suite decisions, not marketing teams
  • Strategies that compound across your organisation, not one-off tactics that fade

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Show notes, frameworks, and transcripts: sproutworth.com Subscribe to The Inclined, the weekly newsletter for funded B2B tech CEOs: sproutworth.com/newsletter Connect with Vinay Koshy on LinkedIn: linkedin.com/in/vinaykoshy