How to craft a brand awareness strategy to rapidly drive growth
- E147
- 36:17
- May 12th 2021
Kimberly McLemore is an author and a seasoned Business Strategist that helps you move beyond your challenges and execute your vision.
She has owned two private businesses, has 25 years of experience overseeing multi-million dollar projects in the private and public sectors, and over 15 years of experience teaching a small business plan training certificate program through the State of Iowa.
In this episode, Kimberly shares how to craft a brand awareness strategy to rapidly drive growth. Insights she shares include:
- What is brand awareness and why is it important
- Why develop a brand awareness strategy
- How does digital marketing increase brand awareness
- How to build online brand awareness
- How to craft a successful brand awareness strategy
- The best ways to extend our reach to new audiences
- Examples of brand awareness campaigns
- The best ways to measure elements of your brand awareness strategy
- and much much more ...
Predictable B2B Success
The Predictable B2B Success podcast is about creating predictable growth in a business. This is a podcast for founders, business owners, and marketing and sales executives.
In each podcast episode, we unpack an aspect of creating business growth predictably. We look at how we can expand our influence and strategies to boost sales through the creation of remarkable experiences, empathetic content, and conversations.
Each episode features an interview with a founder, sales or marketing executive, or thought leader in the B2B space. We might be bringing on well-known authors or hosts of popular podcasts but most importantly you’ll hear from those who have hands-on experience in creating predictable B2B success. Through each episode, we’ll be helping you explore the best ways to create predictable purpose-driven growth of a business and sustainable revenue growth.
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