How to create a chatbot marketing strategy that boost sales
- E45
- 32:14
- April 29th 2020
In this episode, Virginia Nussey, the director of marketing at Mobile Monkey a Facebook messenger marketing solutions provider partner, shares tips on creating a chatbot marketing strategy that can powerfully boost sales. Insights she shares include:
- What is a messenger chat bot
- Are chatbots a good fit for any business?
- Are chatbots an enabler for on demand content?
- How to build a chatbot marketing strategy to drive conversions
- The psychological triggers we need to include in chat bot conversations
- How to approach chatbot design
- What some companies do better with their chatbot marketing strategy than others
- Mobile Monkey’s north star metric
- The factor that contributes to Mobile Monkeys predictable success
- and much much more
Predictable B2B Success
The Predictable B2B Success podcast is about creating predictable growth in a business. This is a podcast for founders, business owners, and marketing and sales executives.
In each podcast episode, we unpack an aspect of creating business growth predictably. We look at how we can expand our influence and strategies to boost sales through the creation of remarkable experiences, empathetic content, and conversations.
Each episode features an interview with a founder, sales or marketing executive, or thought leader in the B2B space. We might be bringing on well-known authors or hosts of popular podcasts but most importantly you’ll hear from those who have hands-on experience in creating predictable B2B success. Through each episode, we’ll be helping you explore the best ways to create predictable purpose-driven growth of a business and sustainable revenue growth.
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