How to create stories that sell and actually drive business growth predictably artwork
Predictable B2B Success

How to create stories that sell and actually drive business growth predictably

  • E163
  • 55:05
  • July 7th 2021

How to create stories that sell and actually drive business growth predictably

Joseph Wilkins is the Founder of FunnySalesVideos.com and host of the podcast How to Make a Video Go Viral.

With two decades of experience, hundreds of millions of broadcast and online views, and over $50 MILLION in tracked sales attributed to his content… Joseph clearly knows the secret to create stories that sell.

In this episode Joseph shares how to create stories that sell that actually drive business growth predictably. Insights he shares include:

  • Why use humor and video to create stories that sell
  • How Joseph created his funny videos and the results
  • The secret to creating stories that sell
  • What type of business should consider a funny sales video
  • Case studies of funny sales videos
  • ROI and cost of production increating stories that sell
  • How to work out what is funny and balance that against what will sell
  • The role that paid amplification has had in these campaigns
  • Is where you tell your story as important as how you tell it
  • Should we start at the beginning with our stories
  • and much much more ...

Predictable B2B Success

The Predictable B2B Success podcast is about creating predictable growth in a business. This is a podcast for founders, business owners, and marketing and sales executives.

In each podcast episode, we unpack an aspect of creating business growth predictably. We look at how we can expand our influence and strategies to boost sales through the creation of remarkable experiences, empathetic content, and conversations.

Each episode features an interview with a founder, sales or marketing executive, or thought leader in the B2B space. We might be bringing on well-known authors or hosts of popular podcasts but most importantly you’ll hear from those who have hands-on experience in creating predictable B2B success. Through each episode, we’ll be helping you explore the best ways to create predictable purpose-driven growth of a business and sustainable revenue growth.

If you have any suggestions for future episodes or feedback on the podcast, get in touch via Twitter at @vpkoshy or through the website at https://www.sproutworth.com